Whenever I tell someone that I started a blog a month ago I get all kinds of advise on what to do, most commonly
- advertise with Facebook
- advertise wth Google AdWords
- join every social networking site possible
All of these pieces of advise have merit, but I can't help but notice they have a common theme: advertising my blog. What about content? A few people gave me advice on SEO tactics without even asking what this blog is about or why I wanted to start it in the first place! This brings to mind two problems in the way many small businesses try to generate new business:
- Far too many small companies believe marketing means advertising
- Far too many small companies focus on finding customers before they have a product or service to provide them with
I will focus more on increasing traffic to this blog soon, but my first priority is making sure it's worth reading.
